Aldo Ferretto and Simon Lee.
Independent creative and media agency Enigma has appointed Aldo Ferretto creative director and head of art, reuniting an award-winning creative partnership with chief creative officer Simon Lee.
“It’s incredibly exciting to be joining Enigma in this new chapter,” said Ferretto.
“The agency has an outstanding 33-year track record of delivering strong commercial results, backed by a truly integrated Creative and Media model.
“There’s a bold creative ambition here to produce world-class work for ambitious brands, and that really resonates with me.”
Before joining Lee at The Hallway in 2019, he worked at leading creative agencies including LOLA MullenLowe, DDB Spain, Publicis Australia, Leo Burnett Buenos Aires and Lowe & Partners Chile.
The pair created the Boys Do Cry campaign and, along with creative director Jess Thompson, launched the Binge brand and Suncorp Bank’s “Banking you can Feel Good About” platform.
Lee said he has committed to building a world class creative team and the appointment is a big step towards achieving that.
“In the six years that Aldo and I have already worked together, I’ve experienced first-hand the value that his exceptional eye for craft and unique conceptual vision brings to brands,” he said.
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